his project showcased the Otamatone, a toy-like synthesizer developed by Japanese artist and engineer Meiwa Denki. At NAMM SHOW 2024, the largest music event in the United States, our booth attracted significant attention with its unique design and the fresh musical experience it offered. This project captured the surprise and delight of those who visited the booth and interacted with the Otamatone for the first time. The performance by Nobumichi Tosa, the developer of Otamatone (Meiwa Denki), along with the vibrant energy created by the audience, beautifully reflects the success of the entire project.
CREDIT
Client: Hamee USA
Director: Tacma Dan
DP: Daisuke Yamada
Client: Hamee USA
Director: Tacma Dan
DP: Daisuke Yamada